Privacy policy

PRIVACY STATEMENT

Last updated: October 27, 2025

MaxoRize B.V. attaches great importance to your privacy and the protection of your personal data. In this privacy statement, we explain what personal data we collect, how we use it, with whom we share it, and what rights you have regarding your data. This statement has been drawn up in accordance with the General Data Protection Regulation (GDPR).

1. Identity of the Data Controller

 

• MaxoRize B.V.
• Franz Leharsingel 7, 3543 JA Utrecht, The Netherlands
• Chamber of Commerce number: 96715693
• VAT number: NL867728759B01
• Email: support@maxorize.com
• Privacy contact: privacy@maxorize.com
• Phone: +31 30 899 3130

2. What Personal Data Do We Collect?

2.1 Data When Placing Orders

• First and last name
• Email address
• Phone number
• Delivery and billing address
• Payment details (processed via secure payment providers)
• IP address and browser data
  

2.2 Data When Visiting the Website

• IP address
• Browser type and version
• Operating system
• Pages visited and time of visit
• Referring website (referrer)
• Cookie data (see our Cookie Statement)

 

3. Why Do We Use Your Data?

We process your personal data for the following purposes:

• Processing and handling your order
• Delivering products and services
• Communication about your order (order confirmation, shipping, customer service)
• Processing payments and preventing fraud
• Improving our website and services
• Analyzing website usage via Google Analytics
• Complying with legal obligations (taxes, accounting)
• Marketing and newsletters (only with your consent)

 

4. Legal Grounds for Data Processing

We process your data based on:

• Performance of the contract (order processing and delivery)
• Legal obligations (tax and accounting legislation)
• Legitimate interest (fraud prevention, website optimization)
• Consent (newsletters, marketing communications)

 

5. With Whom Do We Share Your Data?

MaxoRize only shares your personal data with third parties when this is necessary for the performance of our services or when we are legally obliged to do so:

• Payment providers (for secure payment processing)
• Shipping and logistics service providers
• Email service providers (for order confirmations and customer service)
• Analytics providers (Google Analytics)
• Authorities (if legally required)

All our third parties are contractually obliged to treat your data confidentially and to use it exclusively for the purpose for which it was shared.

6. Data Processing Outside EU/UK/US (excl. California)

IMPORTANT INFORMATION ABOUT INTERNATIONAL DATA TRANSFER:

MaxoRize works with logistics partners and service providers who may be located outside the European Economic Area (EEA), the United Kingdom, and the United States. This may mean that your personal data is transferred to countries outside these areas.

For such transfers, we ensure appropriate safeguards, including:

• Standard Contractual Clauses (SCCs) approved by the European Commission
• Binding Corporate Rules
• Adequacy decision by the European Commission (if applicable)

You can request a copy of the specific safeguards we have implemented at any time by contacting us at privacy@maxorize.com.

7. How Long Do We Retain Your Data?

We do not retain your personal data longer than necessary for the purposes for which it was collected:

• Customer data (name, address, email): 7 years after last order (legal retention obligation)
• Order data and invoices: 7 years (tax legislation)
• Analytical data (Google Analytics): 26 months (in accordance with Google Analytics data retention policy)
• Website log files: 12 months
• Marketing consents: until you unsubscribe or after 2 years of inactivity
• Customer service correspondence: 3 years after last contact

8. Security of Your Data

MaxoRize takes the protection of your data very seriously. We have implemented appropriate technical and organizational measures to protect your personal data against loss, misuse, unauthorized access, disclosure, alteration, or destruction:

• SSL/TLS encryption (HTTPS) for all data transfer via the website
• Encryption of stored data with AES-256 standard
• Secure payment processing via certified payment providers (PCI-DSS compliant)
• Access control and authorization for employees on a need-to-know basis
• Regular security audits and updates
• Firewall and intrusion detection systems
• Secure backups with encryption

9. Your Rights

Under the GDPR, you have the following rights regarding your personal data:

• Right of access: you can request an overview of your personal data
• Right to rectification: you can have incorrect data corrected
• Right to erasure ('right to be forgotten')
• Right to restriction of processing
• Right to data portability
• Right to object to processing
• Right to withdraw consent

To exercise these rights, you can contact us at privacy@maxorize.com. We will respond to your request within 30 days.

 

10. Cookies and Tracking

MaxoRize uses cookies and similar technologies. For more information about which cookies we use and why, please refer to our comprehensive Cookie Statement.

11. Automated Decision-Making

MaxoRize does not use automated decision-making or profiling that has significant legal consequences for you.

12. Changes to this Privacy Statement

MaxoRize may update this privacy statement from time to time. The most recent version can always be found on our website. In case of substantial changes, we will inform you via email or a clear notice on the website.

13. Complaints

If you have a complaint about the way we process your personal data, we request that you first contact us at privacy@maxorize.com. You also always have the right to file a complaint with the Dutch Data Protection Authority (www.autoriteitpersoonsgegevens.nl).

14. Contact

For questions about this privacy statement or about the processing of your personal data, you can contact us:

• Email: privacy@maxorize.com
• Business Address: MaxoRize B.V., Franz Leharsingel 7, 3543 JA Utrecht, The Netherlands
• Phone: +31 30 899 3130